10 sales tips I learned as a Founder

Adriaan Kolff
3 min readFeb 15, 2023

One of the things I had to learn as a Founder was to do sales.

Here are 10 tips that I picked up along the way:

  1. You can do sales anywhere. I once signed a new client that I met at 7:00 AM in the morning, half naked in the locker room of the swimming pool. Never miss an opportunity to pitch your service.
  2. Cold outreach is a volume game that requires…

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Adriaan Kolff

Co-founder of MatcHR, investor, entrepreneur. I write about entrepreneurship, recruitment & productivity. Follow me here or on LinkedIn.